A “Gentler” Giant’s Success in Reaching Out to the “Little Guys”

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A “Gentler” Giant’s Success in Reaching Out to the “Little Guys”
P.J. Jakovljevic - May 21, 2008

Until recently, the few leaders in the lower end of the technology and platform market have hardly had any viable competition. However, Oracle is determined to give these players—especially archrival Microsoft—a run for their money, starting with offerings attractive to small to medium businesses and partners alike...

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